Understanding exactly how 3D printing worksģD printing is a modern marvel. The Curious Case of the Fidget Cube – Christopher Martin, Quality Digest 2.
#Clicky cube vs fidget cube full#
To learn more about the fidget cube and the lessons the story has for your business, click the presentation title above to view the YouTube video of my talk or check out the full article about the topic in the link below: The presentation is entitled “ QC Horror Stories and How Not to Become One” and covers a number of ways to avoid quality problems. And as a matter of fact, I talked about this story in my presentation to Hardware Massive on July 19, 2017. Instead, the fidget cube now lives in the shadow of the more popular fidget spinner.īringing a new product to market isn’t easy, but this story can hopefully help you succeed with your own ideas. If Antsy Labs had done a better job of bringing their product to market with the chance that they were given, they might be millionaires right now. The case of the fidget cube is a lesson in the importance of timing and execution. “How involved with the manufacturer should you be along the way, so mistakes aren’t found too late in the process?”.“How will you deal with knockoffs and copycats?”.And while it’s hard to prepare for the unexpected, the author offers a few sample questions that could’ve helped Antsy Labs avoid setbacks: Essentially, the author states that Antsy Labs didn’t have any plans in place to handle unforeseen circumstances. Some people, like one man in the Kickstarter campaign’s comments section, speculate that Antsy Labs’ supplier made the cubes wrong and they wouldn’t buy the sub-par cubes.Īside from this speculation, the author of this featured article believes Antsy Labs did not have proper risk management in place. So then the real question is… what happened? We need to let you know that we discovered an issue that we had to make a tough call on… We had to make the difficult decision to briefly pause shipping in the name of quality An official statement from Antsy Labs long ago reads: Yet despite this funding success, the fidget cube ran into quality issues. In fact, the project is the tenth highest funded on the site. Raising so much money for a Kickstarter campaign centered on a small piece of plastic is impressive, at least to me. Antsy Labs, the creator of the toy, originally debuted the idea on Kickstarter to much fanfare and to date the campaign has raised over $6 million. The toy is outfitted with a mini ball, buttons and other apparatuses that make fidgeting a little more interesting. What the heck is a fidget cube? Basically, it’s a toy for people that like to fidget. Lessons from the failure of the fidget cube This week on Best in Manufacturing, learn about the lessons on quality from the fidget cube Kickstarter campaign, next steps for Cambodian manufacturing & more!Įach Sunday, we publish a list of top articles and other content related to manufacturing in areas like quality control, product development, supply chain management, sourcing, auditing and law.
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